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What people say

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AJC Business Management's Senior Consultant - Alan Cole

Here are some endorsements by people who know and have worked with Alan


“Alan is an extremely personable and professional individual who has consistently supported me and my business objectives within our product protection services. His experience and advice, particularly in his knowledge of the products and the industry have been invaluable in setting up our strategies within this sector.”

September 15, 2010 : Great Results, Expert, High Integrity

Paul Burke, Sales & Operations Director at Harveys Furnishing (Harveys the Furniture Store)


“I have worked with Alan during his time at HomeServe. He is a solid retail operator with sound knowledge of the retail industry. His attention to detail is excellent & he acts with integrity at all times.” August 6, 2010

Clive Blatt , Senior Buyer , Scotts & Co.

“Alan brings a wealth of knowledge and experience in the retail sales and marketing channel, and is a capable manager of the supply chain process into FMCG and service related channels.” June 17, 2010

George Evans , Technical Director , HomeServe

“Alan knows the retail market extremely well. Sales and account management are particular strengths of his when I worked with him. He is positive by nature and always up for a challenge.” May 25, 2010

Bryn Hamer , Business Development Director , HomeServe

“Alan is a very well rounded and competent Business manager, who is very well versed and experienced in managing Business from concept to delivery. Alan has a very good understanding of both the Purchasing and Selling process combined with good strategic awareness” September 8, 2009

Andy Kirton , Retail, FS and Property services trading director , HomeServe

“Alan is driven to achieve his business targets and motivates his team to support him in his goals. Alan has a wide level of experience in the market and has assisted me in opening up doors for new sales opportunities.” August 11, 2009

Steve Purser , Director - New & Existing Business , HomeServe

“Alan allows you to manage, he shows respect for your effort and empowers you to achieve. I have enjoyed working for Alan, he is a team player and he is always there to support you. He expects his team to work hard and inspires you to perform well” July 19, 2009

Paul Hennessey , National Business Development Manager , HomeServe Care Solutions, part of HomeServe Plc

“Alan is a very experienced individual with a skill set that ranges from sales and marketing to NPD and general management. He is also someone that has the presentation and negotiation skills to operate at board level with key customers.July 17, 2009

Richard Gretton , Commercial Development Director , HomeServe

“Alan was always very professional during my dealings with him at Buy as You View and very passionate about his business. His approach to meetings is always very clear with agenda points being followed and executed. He always had the best interests of his company at heart and the business between our two companies grew on the back of this. He would be an asset to any company he was employed by.” August 10, 2010

Richard Popple , Channel Manager/National Account Sales Manager , Samsung Electronics

“I always found Alan to be welcoming, polite and helpful when we met. He was however also very focused on the agenda for the day with real insight and depth of knowledge on the given subject. Very commercially aware with an eye for detail Alan would always ensure the pennies and pounds added up. I can recommend Alan as a someone who has integrity, is commercially aware and just as importantly is someone I would spend social time with over a beer.” August 6, 2010

Patrick Eyres , UK Field Sales Manager , British Sky Broadcasting (SKY TV)

“Alan was a client of mine when he was at Buy As You View Plc. Alan is straight talking, has high expectations of a client/supplier relationship but is resolutely fair in his approach. I would list decisiveness and attention to detail as two of his key attributes.” August 5, 2010

Dino Forte , Founding Managing Director , Converso Contact Centres Ltd

“Alan has been a client for over 10 years. I have always found him thorough, business like and effective. He questions all recommendations to ensure full understanding before any decisions are made. Alan is very personable and has excellent communication skills.” August 5, 2010

Adam Rees , Partner , City Group

“Visiting BAYV as a supplier I was impressed to the point of envy at the absolute and genuine levels of customer focus Alan had generated in the organisation. Alan had clearly communicated his belief in this core value and everyone we came across in the company was enthused with the same passion. Alan is a real leader able to provide vision and motivation to all areas of a business.” June 22, 2010

Malcolm Hawkins , Sales Operations Manager , Samsung Electronics

“Alan is a very good buyer and sales manager of the staff who report to him He has developed good commercial awareness and this coupled with his negotiation skills mean that I would not hesitate to recommend him to any potential employer. Linton Goldsmith.” June 21, 2010

Linton Goldsmith , National Accounts Manager , Daewoo Electronics

“Alan and I worked together at Sanyo and then in a seller/'buyer relationship when Alan was with BAYV. I found Alan to be diligent and considered and enjoyed a fruitful relationship with him in both instances.” November 26, 2009

Peter Eldon , Sales & Marketing Director , Sanyo Europe Ltd

“I worked as supplier to Alan when he was on the board at Buy as you View, I can recommend Alan as an excellent and fair operator, in the 4 years we worked together I found him to be professional, honest and committed to his work.November 25, 2009


“Alan and I worked closely in our roles as Marketing and Purchasing Director (Alan) and Service Director (myself) Our working relationship was excellent and I always found Alan to be co-operative, flexible and innovative. He is well respected in the industry both for his ability and on a personal basis.” September 28, 2007


“Alan was always highly professional, showing a clear vision and direction for Buy As You View.” December 18, 2006

Reece Cummings , Divisional Manager , CASIO

“Alan was a client of GFK and I always found him to be professional and a pleasure to work with.” December 18, 2006

John Binks , Commercial Director , GFK marketing Services

“I have worked both for and with Alan Cole for over 6 years and found him to be someone who really cared about the work he was involved with. He has a passion for his work and had great loyalty to the company, which translated into a real asset for the group. He has excellent skills in his field, and was able to understand and make use of the skill sets that were around him. He also has a great understanding of the benefits of marketing and brand positioning, skills that were vital for his role as Purchasing/Marketing Director. Finally, his negotiation skills are excellent. Alan would be a real asset to any company.” October 24, 2006

Jeff Patreane , Owner , Ekona

“Alan has over many years established himself as a well known buyer with key suppliers throughout the U.K. His flare and bright ideas always created valued debate in the boardroom and his commitment to the cause was admirable. A real asset to any business looking to add quality to their team.” October 2, 2006

Tony Morris , Field Sales Director , Buy-as-you-view ltd

“As a fellow Director, I have worked with Alan for 7 years. Alan’s long established knowledge of buying a wide range of goods in a retail household sector is vast. Alan is a very experienced Supply Chain professional with a strong commercial acumen along with a successful and proven marketing expertise.” September 30, 2006

Paul Hennessey , Field Sales Director , Buy as You View

“Alan and i worked together for 10 years Allan is a clever well structured manager and has a great passion for what ever he is driving, he is a strong leader and understands the retail and sales markets exceptionally well,” August 6, 2009

Chris Sprake, Sales Manager UK , LG Electronics

“Alan was an excellent man manager who regularly exceeded his sales targets. It was a very exciting period during Alan's time at LG, when we were making huge strides in sales turnover & brand development. Alan played an extremely important part in that growth period.” October 12, 2007

Barry Willmore, Managing Director , LG Electronics Ltd

Last Updated on Friday, 02 January 2015 16:53